About
About us
The Ordinary Salesman is not your average sales blog. It’s a space where ground-level sales meet real insights — where distributor drama, beat plans, retailer haggling, and scheme pressure turn into powerful lessons for every FMCG warrior. Whether you're a sales executive in the field, an MBA student, or someone curious about how brands really sell in India — you're in the right place.
A short story about us
Managing dusty beats, convincing tough kirana shop owners, and chasing monthly targets — I realized one thing: nobody talks about the real sales life.
B-schools teach theory. Brands teach numbers. But the day-to-day grind, the distributor chaos, the daily hustle, and the joy of cracking a perfect order — that’s what builds great salespeople.
That’s why I started The Ordinary Salesman — to share lessons from the ground up.
Who We Serve & What We Share
What You’ll Find Here
On The Ordinary Salesman, you’ll find:
Field Insights: What actually happens during market visits
Sales Tutorials: Breakdowns of concepts like secondary sales, RTM, GT vs MT
Case Examples: Real scenarios and problem-solving from the FMCG world
Funny + Relatable Content: Because sometimes, you just need to laugh at the chaos
Who This Blog Is For
Whether you're:
A student preparing for an FMCG internship or placement
A new joinee in a sales role, trying to decode “beat plans” and “scheme targets”
A working professional who wants to switch into FMCG
Or even a seasoned salesman who just wants to smile at relatable stories —
This space is built for you.
