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Explore insights, techniques, and strategies for success in the Indian FMCG sales landscape.

A brightly illuminated billboard displaying logos for Coca-Cola, Sprite, and Fanta. Each logo is prominently displayed against distinct colored backgrounds: red for Coca-Cola, green for Sprite, and orange for Fanta. To the right, there is text in Chinese. The surrounding environment appears dark and urban.
A brightly illuminated billboard displaying logos for Coca-Cola, Sprite, and Fanta. Each logo is prominently displayed against distinct colored backgrounds: red for Coca-Cola, green for Sprite, and orange for Fanta. To the right, there is text in Chinese. The surrounding environment appears dark and urban.
A supermarket aisle with shelves stocked with various beverages, primarily soft drinks and fruit juices. The left side is lined with red and black bottles, while the right side displays cartons of colorful juices. The perspective shows a narrowing view towards the back of the store, lit by overhead fluorescent lights.
A supermarket aisle with shelves stocked with various beverages, primarily soft drinks and fruit juices. The left side is lined with red and black bottles, while the right side displays cartons of colorful juices. The perspective shows a narrowing view towards the back of the store, lit by overhead fluorescent lights.
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A beverage display fridge is filled with various drinks, including Pepsi, Coca-Cola, Mirinda, Lipton, and water bottles. It sits on a countertop with a cash register and a kettle nearby. The background is blurred with bokeh lights, indicating an indoor setting.
A beverage display fridge is filled with various drinks, including Pepsi, Coca-Cola, Mirinda, Lipton, and water bottles. It sits on a countertop with a cash register and a kettle nearby. The background is blurred with bokeh lights, indicating an indoor setting.
an abstract photo of a curved building with a blue sky in the background

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